Thursday, August 28, 2008
Orangina? Um, no thanks
I recently saw this Orangina advert, and I have to say, never in my life have I seen an advert which made me want to avoid a product that I'd previously bought. This article made it slightly more clear what the point of the advert is (a play on the french word 'pulpeuse' which can mean both 'contains pulp' but also 'sexy' or 'voluptuous'), but apart from that, I think of it as intensely creepy and disturbing. When it's on television, I can't turn away and watch it horrified like I've just seen a terrible car accident. Is it an interesting and different advert which has sparked controversy and has people talking about it? Yes. Will I buy Orangina because of it? Absolutely not.